Growing with Intention

Growing with Intention

written by Joya Nehme

Nothing is more inspiring than the beauty of the world around us. The imperfect details of a leaf, the way light dances on metal, the raw brilliance of a gemstone. We believe that creating beauty means being worthy of the beauty that surrounds us. Respecting materials, preserving craftsmanship, and thinking sustainably. Our ethical commitment is not a constraint; it is an obvious choice. This is how we shape tomorrow: by letting the beauty of nature guide us, by taking care of it, and by ensuring that what moves us today continues to create meaningful connections tomorrow. This belief comes to life every day in the gardens in our manufacturing sites, thanks to Raoul, our gardener. 

The garden is a living canvas, where creativity, sustainability, and transmission take root. We sat down with Raoul to talk about his journey, his philosophy of gardening, and what makes a vegetable patch just as beautiful and meaningful as a piece of jewelry: 

Gardening requires humility, creativity, and a willingness to fail and try again. It should reflect who you are. Personally, I’m a fan of “punk gardening.” I don’t believe in the so-called “perfect” garden. There are no weeds, only plants that haven’t found their place yet. Nature dislikes emptiness, everything has a role. 

What role does the garden play in the life of the manufacture?

It’s more than just a backdrop. I see it in people’s eyes every morning, most glance toward the plants as they arrive. Many stop to talk, ask questions. That’s how connections begin. I love preparing diverse baskets for employees, often with vegetables they’ve never tried before. It sparks conversations and curiosity. I get to share tips, recipes, and see how people reconnect with the rhythm of nature. Even during breaks, I notice employees gazing at the garden from the terrace, sometimes just watching. That quiet moment of contemplation, that’s beauty. That’s why I do it.

What connection do you see between your work and that of a jewelry artisan?

We both transform raw materials into something meaningful. A jeweler works with precious metals and stones; I work with seeds, soil, and sunlight. Both crafts demand patience, precision, and passion. For me, a ripe tomato is every bit as exquisite as a finished creation in gold.

What part of the garden do you love the most?

Right now, the garden is still young. I’m in the process of understanding the space. But I have dreams: a plant-covered archway at the entrance, more flowers, a pond for biodiversity, a seating area for employees, even shaping a path inspired by the NH logo. I want the garden to feel open, peaceful, and full of life.

In your eyes, what makes a garden beautiful?

Beauty is subjective. Some love neat rows and control, I prefer something raw, wild, organic. A place where nature can express itself. A garden is a source of serenity because it reminds us we’re part of something bigger. Just being in nature can lower your heart rate, reduce stress, boost creativity. But we have to be willing to look, to pause, to feel.

Raoul’s words remind us that beauty is not about perfection, it’s about presence. Beauty takes root in care and transmission. Whether it’s in a piece of jewelry or a handful of soil, we’re inspired by what lasts, what grows, what connects us.