The union began when Craig made a trip to Nouvel Heritage's atelier and workshops on rue de la Paix in Paris, where she worked closely with the Nouvel Heritage design team to capture her eclectic mash-up of inspirations for the collection: Art Deco style, fringe, and emojis.
Hero products from this special collaboration include a choker featuring velvet ribbon and 18k gold hardware, gemstone-accented medallions in 18k gold, 18k gold-and-diamond-bracelet-and-necklace sets which may be styled together as a body chain or worn separately, and signet rings featuring Craig's favorite "sparkle" ✨ emoji.
"It was important to me that this collection reflect our shared vision. It's the perfect combination of old-world French artisanal craftsmanship and modern digital-world energy. These are quality pieces – future heirlooms with whimsy and a sense of humor. The emoji signet and medallions, which can be worn as an earring, pendant, or charm: They especially reflect the new luxury aesthetic." - Tina Craig